Social Marketing 101 for Economic Development

Social Marketing 101

Social Marketing is a simple and low cost way to market economic development for a community, or to market any product or service.

There are many ways to use social marketing. Here is how I do it.

First create a blog.  You can use any blogging service. I use blogger, which is part of google, and free:

http://www.blogger.com/home

Then write a few entries to get the hang of it. Post anything that you want the world to know about.  The informational blogs that I use are:

http://cityofpeoria.blogspot.com/

http://economicdevelopmentnews.blogspot.com/

After I write the blog entry I post a short note on my  Linkedin, Facebook, Twitter, and Ning APA pages, telling about the blog entry with a short sentence and a link to the blog.

So you should create a page on each one of these services. They are all pretty easy - I can do it and I am older then dirt (62).  Even a caveman can do it.

My Examples

http://twitter.com/craighullinger

http://www.linkedin.com/in/craighullinger

http://www.facebook.com/craighullinger

http://apaplanning.ning.com/profile/CraigHullinger

All of this is free and does not take very much time.

Where to sign up for your own pages:

http://www.linkedin.com/in/

http://twitter.com/

http://www.facebook.com/

http://apaplanning.ning.com/